Message from President/Founder Ana Rivera

Another year has gone by. 2012 brought much vigor. Surprises , disappointments ,ups and downs ...but most of all it surely showed that as a small business and entrepreneur we never gave up on the task at hand. Our chamber gained 27 new members in 2012. That's a record!
New marketing and networking techniques like Cash Mobs and so forth making us a business owners trying to get that piece of the pie in market share.Many grand openings and many firsts.Take a look at some other trends that happened in 2012..
These were a few trends also:
- Social Networks from Facebook to Twitter to Google+ and how they’re connecting to influence-rs and businesses
- Geolocation check-in services such as Foursquare and Facebook location updates to share locations and earn rewards or opportunities for discounts
- Crowdsourced discounts and deals including Groupon and LivingSocial and what’s valued and why
- Social commerce services like Shopkick and Armadealo and how they create personalized experiences that are worth sharing
- Referral based solutions like Yelp, Service Magic, and Angie’s List to make informed decisions and how shared experiences can improve your business, products, and services
- Gamification platforms such as Badgeville and Fangager, and why rewarding engagement improves commerce and loyalty
- Consumers are using mobile devices today and what apps they’re installing. Also, how they’re comparing options, reviewing experiences and making decisions while mobile
- The online presence your business produced across a variety of platforms such as tablets, smartphones, laptops and desktops. You must realize how consumers are experiencing the online presences you create and whether or not they deliver a holistic and optimized experience for each platform.
- Consumer clickpath based on the platform consumers are using. Are you steering experiences based on the expectations of your customers? And are you taking into consideration the device or network where the clickpath begins and ends? Are you integrating Facebook F-commerce and m-commerce into the journey?
- The expectations of connected consumers, what they value in each channel and platform, where they engage and how your business can improve experiences and make them worthy of sharing.
But no matter what you decided to venture in , it just was not the same as a FACE to FACE situation. Our fifth year anniversary was just that an anniversary celebrating hard work and innovation to stay alive. This year as we venture into 2013 ( as last years 2012 It's All In The Brand) this year our slogan will be : 2013 - 500 Years of Discovery and Exploration
Which in short means , socially interact and be mobile. Go outside your neighborhood and grow your market share.
At PRHCCPC , we will have new avenues for you to join in and interact with to help grow your market share. I look forward to seeing you all at the very first meeting on FEB 8th.
So my friends go the distance to discover & explore.
Yours Truly - Ana Rivera
RSVP for FEB 8th Chamber Meeting - RSVP by Jan 25thOpen House at SEU Feb 7-8 | JOBS: Puerto Rican Candy Sales Rep NeededJanuary is : |